The song – in which Beyoncé calls for ‘peace and reparation for my people’ – follows project of the same name to support black-owned businesses
Beyoncé has releasing a surprise new song titled Black Parade, shortly after announcing a project by the same name to support black-owned businesses.
The pop singer chose Juneteenth – a holiday celebrated in the US to mark the official end of slavery – to release the track.
Announcing the Black Parade project, which provides an online directory of black-owned businesses ranging from fashion and art to food and drink, Beyoncé said: “Happy Juneteenth Weekend! I hope we continue to share joy and celebrate each other, even in the midst of struggle.
“Please continue to remember our beauty, strength and power.
“BLACK PARADE celebrates you, your voice and your joy and will benefit Black-owned small businesses.”
On her website, Beyoncé added: “Being Black is your activism. Black excellence is a form of protest. Black joy is your right.”
Shortly afterwards the singer, from Houston, Texas, released the song. It is her first new solo music since she contributed to The Lion King companion album last year.
In April she teamed up with rapper Megan Thee Stallion for a remix of the latter’s viral hit Savage.
Beyoncé has been vocal throughout the coronavirus crisis and the anti-racism protests sparked in May by the death of George Floyd.
In April, as the pandemic was causing devastation across the US, Beyoncé warned African-Americans were being disproportionately affected.
Her BeyGood foundation made donations towards the relief effort. And following the death of Mr Floyd, a black man who died after a white police officer knelt on his neck for more than eight minutes, she demanded “real justice”.
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